Govt is going to launch the Amazon and Paypal in Pakistan very soon.

The High Court of Islamabad (IHC) gave the federal government two weeks to respond to the lack of quality e-commerce services in Pakistan.

The IHC High Court Atar Minalla sent messages to the trade and information technology sector because it does not meet the requirements set forth in the e-commerce policies that prevented this — companies like Paypal and Amazon.

Messages were sent in response to the petition of Hafiz Junaid, a victim in Islamabad, who believes that due to incorrect policies and unsuccessful attempts to infiltrate large e-commerce companies. Pakistan.

In his petition, Junaid claimed that Pakistanis were unable to access the world’s largest e-commerce store due to insecure payment methods. He claimed that for a decade, Amazon has blocked access to the website to individuals with a Pakistani IP address.

So far, there have been no formal negotiations or proposals to launch Amazon and PayPal operations in Pakistan. It seems that the government has not adopted a simple but logical approach to globalization and modernization.

Over the years, e-commerce has grown to more than $ 4 trillion worldwide, but Pakistan has been unable to take advantage of opportunities due to a lack of interest at the government level. actor.

The claimant contends that the 2019 e-commerce policy is incorrect and misleading, adding that the data protection law necessary for the healthy growth of e-commerce in Pakistan is not practical. ,

Interestingly, development began a few days after Abdul Razak Dawood, special adviser to the prime minister for trade and investment, found out that Pakistan was registering good sellers for the country with the American e-commerce giant. Amazon The country has submitted a list of 38 exporters for registration, he added.

The first phase at the Amazon in Pakistan lists surgical and sporting goods, as well as home accessories. The list will be expanded if the selected exporters get positive results during the trial period.

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